Ars Technica just ran a piece headlined “AI industry horrified to face largest copyright class action ever certified.”

It’s the usual breathless “innovation under siege” framing—complete with quotes from “public interest” groups that, if you check the Google Shill List submitted to Judge Alsup in the Oracle case and Public Citizen’s Mission Creep-y, have long been in the paid service of Big Tech. Judge Alsup…hmmm…isn’t he the judge in the very Anthropic case that Ars is going on about?

Here’s what Ars left out: most of these so-called advocacy outfits—EFF, Public Knowledge, CCIA, and their cousins—have been doing Google’s bidding for years, rebranding corporate priorities as public interest. It’s an old play: weaponize the credibility of “independent” voices to protect your bottom line.

The article parrots the industry’s favorite excuse: proving copyright ownership is too hard, so these lawsuits are bound to fail. That line would be laughable if it weren’t so tired; it’s like elder abuse. We live in the age of AI deduplication, manifest checking, and robust content hashing—technologies the AI companies themselves use daily to clean, track, and optimize their training datasets. If they can identify and strip duplicates to improve model efficiency, they can identify and track copyrighted works. What they mean is: “We’d rather not, because it would expose the scale of our free-riding.”

That’s the unspoken truth behind these lawsuits. They’re not about “stifling innovation.” They’re about holding accountable an industry that’s built its fortunes on what can only be called the Internet of Other People’s Things—a business model where your creative output, your data, and your identity are raw material for someone else’s product, without permission, payment, or even acknowledgment.

Instead of cross-examining these corporate talking points like you know…journalists…Ars lets them pass unchallenged, turning what could have been a watershed moment for transparency into a PR assist. That’s not journalism—it’s message laundering.

The lawsuit doesn’t threaten the future of AI. It threatens the profitability of a handful of massive labs—many backed by the same investors and platforms that bankroll these “public interest” mouthpieces. If the case succeeds, it could force AI companies to abandon the Internet of Other People’s Things and start building the old-fashioned way: by paying for what they use.

Come on, Ars. Do we really have to go through this again? If you’re going to quote industry-adjacent lobbyists as if they were neutral experts, at least tell readers who’s paying the bills. Otherwise, it’s just shilling like it’s 1999.